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Guavus Blog

All the latest from the world of Guavus

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Four Ways CSPs Can Use AI to Gain New Subscriber Insights, Out-Market OTT Competitors and Deliver a Better Customer Experience

Most CSPs know they need to harness their valuable data, but struggle with how to do it. Putting AI and analytics tools to work alongside their deep-packet inspection (DPI) classification engines, providers can learn a lot more about their customers, then categorize them in understandable ways that allow the provider’s marketing department to approach them with targeted, personalized and meaningful service offers. Let’s examine a few ways CSPs can succeed.

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5G in use

5G: Too Good to be True?

5G promises both tremendous opportunity and challenges. Leveraging AI and analytics, CSPs can take the volume of data generated by the network and turn it into useful, consumable information that helps them grow their business and increase their top line.

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Becoming Data-Centric is No Longer Optional

Service providers are in the middle of the greatest transformation of our time: mergers, increased OTT competition, insatiable bandwidth demands, and subscriber growth stalling. Knowing precisely where and when to spend money is more critical than ever.

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Innovation in Large Organizations

Small changes can lead to big results. Successful large enterprises in every industry are learning that they, too, need to be innovative in order to survive and succeed. See how Minimum Viable Improvements drive innovation.

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Advanced Analytics for Improved System Availability

Mobile Operators are looking for simplified, cost-efficient operational models.  Advanced analytics solutions utilizing machine intelligence and AI enable intelligent automation and simultaneously improve system availability.

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Closed Loop Control Delivers Lean Ops in Mobile Networks

Mobile Operators are looking for cost-efficient operational models.  Automation of existing static rules-based processes is not sufficient. Advanced architectures must be augmented with Closed Loop Control to enable transformed operations.

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