archive

Guavus Blog

All the latest from the world of Guavus

NWDAF: Automating the 5G Network with Machine Learning & Data Analytics

NWDAF: Automating the 5G Network with Machine Learning & Data Analytics

There’s a common pain point among communications service providers – how to integrate analytics into the network, currently the analytics are complex from the many non-standardized interfaces and inconsistent data collection techniques across network vendors. These concerns may finally be addressed by the network data analytics function (NWDAF).

Read more
Guavus-IQ_What_is_under_the_hood

Guavus-IQ: What’s under the hood?

For CSPs, understanding how their network is utilized by their subscribers and how the subscribers experience the network and services are the significant factors influencing their revenue and business value. Guavus, today announced Guavus-IQ, a comprehensive product portfolio that provides a multi-perspective analytics experience for CSPs.

Read more
Home-work

Enter the Collaboration Network Slice: Enterprising the Home

As the COVID-19 pandemic spreads across the world, it’s clear that a new normal has emerged. We view this as an incredible opportunity for CSPs to begin catering to those who work from home. The “collaboration slice” is a service that could be offered by CSPs.

Read more

The Customer-centric NOC

If communications service providers (CSPs) are to consistently deliver world-class customer experiences across their diverse network service portfolios, their network operations centers (NOCs) must become far more customer-centric in nature.

Read more

Focus on Customer QoE from the Customer’s Perspective

A recent survey by McKinsey & Company of 46 telco CTOs around the globe indicated that the second highest priority, after leadership in the local market, for the rollout of 5G is improved customer experience. This indicates that, within Communications Service Providers (CSPs), the teams responsible for long-term technology strategy are clearly focused on customer experience as a key differentiator.

Read more
Mobile customers looking at videos

Four Ways CSPs Can Use AI to Gain New Subscriber Insights, Out-Market OTT Competitors and Deliver a Better Customer Experience

Most CSPs know they need to harness their valuable data, but struggle with how to do it. Putting AI and analytics tools to work alongside their deep-packet inspection (DPI) classification engines, providers can learn a lot more about their customers, then categorize them in understandable ways that allow the provider’s marketing department to approach them with targeted, personalized and meaningful service offers. Let’s examine a few ways CSPs can succeed.

Read more
5G in use

5G: Too Good to be True?

5G promises both tremendous opportunity and challenges. Leveraging AI and analytics, CSPs can take the volume of data generated by the network and turn it into useful, consumable information that helps them grow their business and increase their top line.

Read more
Changes Ahead sign with cloudy sky

Are humans really afraid of change? Maybe not.

There is no shortage of valuable advice on how to embrace change and increase resiliency. The underlying assumption seems to be that people are afraid of change. This belief is expressed as a universal truth, just accepted on its face as fact. But are humans really afraid of change?

Read more

Transform Cable Customer Experience with AI-based Analytics

WiFi is the new battleground. Insatiable demands for bandwidth, new streaming games & apps and the need for everything NOW, makes providing networks for the modern day home a nightmare. See how AI-based analytics can make your Customer Experience smoother.

Read more