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Guavus Blog

All the latest from the world of Guavus

Focus on Customer QoE from the Customer’s Perspective

A recent survey by McKinsey & Company of 46 telco CTOs around the globe indicated that the second highest priority, after leadership in the local market, for the rollout of 5G is improved customer experience. This indicates that, within Communications Service Providers (CSPs), the teams responsible for long-term technology strategy are clearly focused on customer experience as a key differentiator.

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5G: Too Good to be True?

5G promises both tremendous opportunity and challenges. Leveraging AI and analytics, CSPs can take the volume of data generated by the network and turn it into useful, consumable information that helps them grow their business and increase their top line.

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Spinning Data into Pure Gold

Expect to see companies start monetizing big data as technologies emerge to 1) boost the productivity of data scientists, 2) automate a key aspect of machine learning, and 3) spur communications service providers (CSPs) to start riding the digital wave and exit the low-margin, pure-pipe business. These trends will make the job of turning data into more accurate decision-making and actionable business outcomes possible.

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Transform Cable Customer Experience with AI-based Analytics

WiFi is the new battleground. Insatiable demands for bandwidth, new streaming games & apps and the need for everything NOW, makes providing networks for the modern day home a nightmare. See how AI-based analytics can make your Customer Experience smoother.

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Becoming Data-Centric is No Longer Optional

Service providers are in the middle of the greatest transformation of our time: mergers, increased OTT competition, insatiable bandwidth demands, and subscriber growth stalling. Knowing precisely where and when to spend money is more critical than ever.

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Build or Buy…or Both?

Build or buy?  This is a question that many IT departments within large organizations find themselves faced with time and time again. They have the know-how to build big data analytics solutions, but does it make business sense?

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Innovation in Large Organizations

Small changes can lead to big results. Successful large enterprises in every industry are learning that they, too, need to be innovative in order to survive and succeed. See how Minimum Viable Improvements drive innovation.

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Dear Santa, We’ve Got You Covered!

Dear Santa, With 1.9 billion children in the world, keeping track of who is naughty or nice must be an extremely daunting task, even for a person with magical powers such as yourself. But no fear, we’ve got a solution for you!

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